Latest Astrid Wild News & Updates

See the latest news and media coverage for Astrid Wild. We track all announcements, press releases, and industry mentions in real time, all in one place.

Company icon
Astrid Wild

Size-inclusive women's outdoor apparel

astridwild.com
Headquarters
Stockholm, Sweden
Founded year
2019
Company type
Private company
Number of employees
2–10

Latest news about Astrid Wild

In short: Astrid Wild surpassed 20 million SEK in sales, achieved profitability, and expanded its physical presence with a new store in Stockholm.

Company announcements

  • Astrid Wild

    Astrid Wild expands size range

    They now offer 42 pant sizes and tops from XXS to 4XL, with more sizes and products planned for 2026. The expansion responds to community demand for inclusive outdoor clothing.

  • Astrid Wild

    Astrid Wild updates website with new photos and models

    The site now lists models' sizes and full measurements to aid fit selection, and customers are invited to provide feedback on size guidance.

  • Astrid Wild

    Astrid Wild celebrates home opening with community

    The new location welcomed the community and partners, with hours on Tuesdays and Thursdays from 10 to 18 at Sankt Eriksgatan 116, Stockholm.

  • Astrid Wild

    Astrid Wild opens its first store in Stockholm

    On September 11, Astrid Wild opens its first physical store and showroom at Sankt Eriksgatan 116 with activities and offers throughout the day.

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Media coverage

  • Ehandel.se

    E-retailer crushes 20 million: "Exceeded all expectations"

    The outdoor company Astrid Wild now combines its e-commerce with a physical store. The past year meant increased sales outside Sweden's borders, new marketing strategies and black figures...

  • Proactive Investors

    Astrid Intelligence expands stake in Bittensor lead generation subnet to £500,000 | AQSE:ASTR

    Decentralised AI infrastructure company says Leadpoet position has grown through network emissions since initial December commitment Astrid Intelligence PLC...

  • Ehandel.se

    After six years: The outdoor rocket opens store

    The Swedish outdoor brand Astrid Wild, which started in 2019, is now taking a step into physical retail. Next week, the founders Maria Paulsson Rönnbäck and...

  • fjallvandring.com

    The Swedish clothing brand Astrid Wild was founded in 2019 by Maria Paulsson Rönnbäck and Jemina Pomoell. Now they create outdoor clothing with good fit for women

    The Swedish clothing brand Astrid Wild was founded in 2019 by Maria Paulsson Rönnbäck and Jemina Pomoell. Now they create outdoor clothing with good fit for women.

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