Kari Traa partners with Sisters in Business
They repurpose surplus textiles into products via circular production, create jobs for immigrant women, and promote social, economic, environmental sustainability.
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Women's sportswear brand
karitraa.comLast updated
In short: Kari Traa focused on product launches, social responsibility initiatives, and global recruitment while addressing criticism over labeling.
They repurpose surplus textiles into products via circular production, create jobs for immigrant women, and promote social, economic, environmental sustainability.
Inspired by the Selbu pattern, Saga AW25 arrives October 2025 at karitraa.com and select retailers.
Capsule draws on Scandinavian winter light and forest imagery, uses traceable non-mulesing merino wool, and is available at karitraa.com and select retailers.
Ten percent of proceeds from each set support SheJumps, empowering women and girls to explore outdoors.
The sport of Kari Traa has disappeared in Norway. On the way she has experienced more than most.
Kari Traa apologizes after a consumer pointed out wool confusion in one of the sweaters. - We apologize. CRITICISM: OL-winner Kari Traa's...
Kari Traa 's sweater receives criticism...
A couple of weeks ago, I showed up in dusty pink Kari Traa thermals for a ski date with outdoor writer Stacy Gold and laughed...
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