Latest Forsta News & Updates

See the latest news and media coverage for Forsta. We track all announcements, press releases, and industry mentions in real time, all in one place.

Forsta

AI-powered human experience platform

forsta.com

Headquarters: London, United Kingdom
Company type: Private company
Number of employees: 500–1,000
Industry: Software

Last updated May 18

Latest news about Forsta

In short: Forsta was acquired by Qualtrics for $6.75 billion and launched AI-driven research platforms and agents.

Company announcements

May 18 Forsta

Forsta acquired by Qualtrics for $6.75 billion

The deal combines Qualtrics' XM platform with Forsta's healthcare data to create the largest human experience AI dataset.

May 14 Forsta

Forsta announces Aussie Broadband goes live on HX Platform

Aussie Broadband will use the platform to scale its Voice of Customer program and leverage AI-driven text analytics for faster insights.

March 10 Forsta

Forsta named a Leader in Gartner Magic Quadrant

It is recognized in the 2026 Gartner Magic Quadrant for Voice of the Customer Platforms as a Leader for the fourth consecutive year.

May 14, 2025 Forsta

Press Ganey Forsta acquires InMoment

The acquisition accelerates AI innovation in customer experience and expands cross-industry expertise. It combines technologies for deeper data-driven insights across sectors like healthcare, retail, and finance.

Media coverage

May 18 iTWire

Qualtrics Acquires Healthcare Experience Leader Press Ganey Forsta For $6.75 Billion: Expands Experience Management (XM) Category Leadership C…

Adding Press Ganey Forsta, the trusted standard for healthcare experience, to the Qualtrics XM dataset combines decades of ...

March 20 AK&M

American software company Qualtrics acquires Press Ganey Forsta for $6.75 billion

The American software company Qualtrics International Inc. has signed an agreement to acquire Press Ganey Forsta for $6.75 billion. This is reported in a Qualtrics...

March 10 MarketWatch

Press Ganey Forsta Named a Leader in the 2026 Gartner(R) Magic Quadrant(TM) for Voice of the Customer Platforms

Press Ganey Forsta, a leader in experience measurement, data analytics, and insights, today announced its recognition as a Leader in the 2026 Gartner(R) Magic Quadrant(TM...

March 9 Martech Cube

Forsta Launches AI Market Research Agents

Forsta introduces AI agents in Research HX to help research teams improve speed, insights, and data quality in experience measurement and market research.

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