Latest Swap News & Updates

See the latest news and media coverage for Swap. We track all announcements, press releases, and industry mentions in real time, all in one place.

Swap

Global ecommerce platform for AI-powered shopping and operations

swap-commerce.com

Headquarters: London, United Kingdom
Founded year: 2023
Company type: Private company
Number of employees: 380–500
Industry: Software

Last updated May 11

Latest news about Swap

In short: Swap raised $100M, launched an agentic storefront and Checkout+, acquired Vizby, and expanded leadership.

Company announcements

January 9 Swap

Swap highlights Series C media coverage

The $100M funding generated 233M impressions across 32 placements in TechCrunch, Axios, Yahoo Finance, WSJ, and others. Agentic commerce becomes infrastructure.

January 7 Swap

Swap shares CEO quote on momentum

Sam Atkinson highlights accelerating demand from brands seeking faster operations. Links to funding news.

January 6 Swap

Swap expands to Austin Texas

Swap opens a new office there and lists 12 open roles in sales partnerships onboarding support and legal. This supports scaling global commerce infrastructure.

October 27, 2025 Swap

Swap highlights De Minimis end impacts on cross-border costs

The note outlines rising fees and costs after De Minimis removal, with margin pressure and increased duties affecting U.S.-Canada orders.

Media coverage

May 11 Forbes

Swap Storefront Delivers 2X Conversion Rates As Brands Embrace AI-Powered Commerce

Swap launched the first agentic storefront, a new AI-powered sales channel that lives separately from a brand's existing website and converts shoppers more effectively.

April 8 Digital Commerce 360

Rezolve Ai takes merger proposal to Commerce.com s shareholders

The ecommerce platform Commerce.com’s board of directors publicly rebuffed the terms of a proposed a...

January 7 TechCrunch

Shopify competitor Swap raises $100M six months after raising $40M

VC firms DST Global and Iconiq are piling into e-commerce startup Swap Commerce, which is going up against Shopify.

October 8, 2025 Yahoo Finance

New Report from Swap Commerce Reveals Executives Accelerating AI Adoption Ahead of Black Friday Cyber Monday Season

A new report, unveiled today by commerce operating system Swap, shows that late planning, issues with AI tools and services, ...

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