Latest Rare Beauty News & Updates

See the latest news and media coverage for Rare Beauty. We track all announcements, press releases, and industry mentions in real time, all in one place.

Rare Beauty

Beauty brand offering makeup and fragrance while supporting mental health

rarebeauty.com

Headquarters: El Segundo, United States
Company type: Private company
Number of employees: 200–790
Industry: Personal Products

Last updated Yesterday

Latest news about Rare Beauty

In short: Rare Beauty recorded Ulta's highest-selling brand debut as Rare Impact Fund mobilized $30 million.

Company announcements

February 3 Rare Beauty

Rare Beauty achieved Ulta's highest-selling brand debut

The launch marked its first major U.S. retail expansion and introduced exclusive starter kits, with donations supporting youth mental health.

January 16 Rare Beauty

Rare Beauty launches its first digital preset filter

The Tezza Rare filter, created with Tezza, translates the bronzer's warmth into a digital tool for community content.

January 16 Rare Beauty

Rare Beauty launches at Ulta Beauty with giving initiative

From February 1–28, customers can donate in-store to support youth mental health.

January 5 Rare Beauty

Rare Beauty announces nationwide launch in Ulta Beauty

The launch includes a first-of-its-kind giving partnership supporting youth mental health.

Media coverage

Yesterday Women's Wear Daily

Warby Parker and Rare Beauty Collaborate for New Campaign Starring Katseye's Megan Skiendiel

Katseye member Megan Skiendiel starred in Warby Parker and Rare Beauty's new limited-editon collaboration, featuring coordinating eyewear and blush.

October 28 Billboard

Selena Gomez & Demi Lovato Reunite for Nostalgic Beauty Campaign: 'Still Making Each Other Blush'

Selena Gomez and Demi Lovato reunited for a nostalgic Rare Beauty campaign that'll transport fans back to the 'Princess Protection Program' days.

October 15 Yahoo

Selena Gomez’s Rare Impact Fund Benefit Raises $3 Million, Honors Martin Short’s Late Daughter: ‘This Has Always Been Our...

The annual benefit brought artists and nonprofit organizations together to promote the importance of...

March 19, 2024 Women's Wear Daily

Selena Gomez's Rare Beauty Hires Bankers

Selena Gomez's Rare Beauty has hired investment banks Goldman Sachs and Raymond James, but don't expect anything to happen anytime soon, according to sources. The...

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