Latest VML News & Updates

See the latest news and media coverage for VML. We track all announcements, press releases, and industry mentions in real time, all in one place.

VML

Global creative company

vml.com

Headquarters: New York, United States
Company type: Public company
Number of employees: 30,000+

Last updated Today

Latest news about VML

In short: VML secured several industry accolades, launched new AI-driven platforms, and announced the retirement of Global President Mel Edwards for 2026.

Company announcements

June 11 VML

VML helps parents spot kids' eye issues with AI

The 'Magnif-Eye' campaign turns photos into a tool for proactive eye care, recognized as a Cannes contender.

June 11 VML

VML's work shortlisted in Cannes Lions

The agency's campaigns with partners 1001 Optometry, Lab-Grown Leather Ltd, and Mondelēz International are among the finalists.

June 10 VML

VML's work recognized by Contagious for Cannes Lions

Two campaigns, 'MagnifEye' by VML Sydney and 'The KitKat Heist' by VML London, were named in their Cannes Lions Contenders list.

June 10 VML

VML announces collaboration with Natura and Avon

They will work together to reimagine possibilities across LATAM and beyond.

Media coverage

February 3 Yahoo Finance

VML: Marketing must balance consumer anxiety and hope in 2026

Marketing trends, such as microdramas and consumers who are expressing a sense of “dysoptimism,” are...

6 November 2025 exchange4media

Mel Edwards, Global President of VML, to retire in spring 2026

Mel Edwards, Global President of VML, has announced her decision to retire after a three-decade career in advertising, including 13 years at WPP. In a...

13 September 2025 MSN

Kyndryl and WPP's VML team up for AI-driven brand transformation

Kyndryl (NYSE:KD) and VML, a subsidiary of WPP (NYSE:WPP) have announced a new partnership to enhance how brands engage with their customers through the use...

9 September 2024 The Business Journals

VML's merger with Y&R is official — here's when it will take effect

To continue reading this content, please enable JavaScript in your browser settings and refresh this page. WPP PLC, the parent company of VML and Y&R...

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