Latest Sitoo News & Updates

See the latest news and media coverage for Sitoo. We track all announcements, press releases, and industry mentions in real time, all in one place.

Sitoo

Cloud-native unified commerce and point-of-sale software provider

sitoo.com

Headquarters: Stockholm, Sweden
Founded year: 2004
Company type: Private company
Number of employees: 140–200
Industry: Software

Last updated September 11

Latest news about Sitoo

In short: Sitoo added major retailers, earned Gartner recognition and opened a New York office.

Company announcements

September 11 Sitoo

Sitoo expands North American operations with new US office and partnerships

The team attended the Bloomreach Edge Summit in Los Angeles, strengthening ties with partners like Zebra, Adyen, and Rally House while celebrating their New York launch.

August 31 Sitoo

Sitoo opens a New York office to drive expansion

This marks a strategic entry into the US market following successful retail partnerships and will support sales and customer success teams locally.

June 10 Sitoo

Sitoo named Gartner Representative Vendor for unified commerce

The report highlights AI-enabled POS as key for connected, personal retail experiences

April 17 Sitoo

Sitoo partners with IMPACT Commerce and Google

They release Omnichannel Index 2026, benchmarking 370+ brands on legacy tech costs, composable architectures, and AI impacts.

Media coverage

December 15, 2025 MarketWatch

Sitoo Recognised in 2025 Gartner(R) Market Guide for Unified Commerce Platforms Anchored by AI-Enabled POS for Tier 2 Retailers

Sitoo, the cloud-native Unified Commerce Platform anchored by POS for global retail fashion and lifestyle retailers, has once again been recognised by Gartner in the...

November 9, 2025 Retail Times

Varner, one of Scandinavia's largest fashion retailers, deploys Sitoo POS on Zebra Technologies' mobile devices to power CX across its store estate

Varner, One of Scandinavia's largest fashion retailers, Varner, has enabled store staff to deliver flexible, personalised shopping experiences, deploying a Point of Sale (POS) solution...

December 19, 2024 The Retail Bulletin

PUMA chooses Sitoo to power stores globally

PUMA, one of the world’s leading sports brands, has chosen Sitoo to power its stores globally and enable a unified shopping experience to customers worldwide...

November 28, 2024 The Retail Bulletin

Sitoo secure funding from private equity company Verdane to accelerate global expansion

Swedish SaaS company Sitoo, the leading provider of could-native POS and unified commerce platform solutions, today announces a €26 Million minority investment from Verdane, the...

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