Roku rebuilt its experiment analysis platform to speed up metrics
The redesign reduced metric development from weeks to under two days and eliminated calculation inconsistencies.
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Streaming platform for TV
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In short: Roku entered a $22 billion acquisition deal with Fox Corporation while reporting a 28% jump in platform revenue and expanding its tech.
The redesign reduced metric development from weeks to under two days and eliminated calculation inconsistencies.
The company will not host an earnings call due to pending acquisition by Fox.
The $22 billion deal combines Fox's content with Roku's streaming platform and is expected to close in early 2027.
The update brings personalized recommendations, Quick Access, and streamlined navigation to over 100 million households.
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