Lylli expands with Spin Master
They add new languages, geographies, and brand stories like Melissa & Doug. Lylli features in The Toy Book®. They attend Bologna Children’s Book Fair.
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Children's e-book and audiobook app
lylli.comLast updated
In short: Lylli was acquired by Spin Master to support international expansion and integrated its digital reading app into their global gaming portfolio.
They add new languages, geographies, and brand stories like Melissa & Doug. Lylli features in The Toy Book®. They attend Bologna Children’s Book Fair.
The Swedish reading app offers thousands of curated e-books and audiobooks for ages 2–9. The acquisition supports international expansion and integration into Spin Master's digital games offering.
Klara Ingemyr, behind the Instagram account 'Tusen små rätter', releases 'Kerstin goes shopping' in the Lylli app. The book is about Kerstin who shops and cooks Kryasoppa. Free to read in the app.
The new share issue is led by H&M Group Ventures and will finance product development as well as expansion in Sweden and Germany.
Following its acquisition of Lylli, Spin Master reveals plans to expand its digital reading offerings with IP-driven content.
But now Lylli, which was previously called Boksnok, is being acquired by Canadian Spin Master. "When we founded Lylli in 2020, in the middle of the pandemic, our goal was simple...
The children's book app Lylli, which was previously called Boksnok, has 10,000 readers in Sweden and Germany. The goal to transform screen time, a scourge for many families with children, into something...
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