KICKS has opened its first flagship store on Drottninggatan in Stockholm
The store is 550 square meters and offers wellness and Chanel Beauty, with interactive experiences.
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Nordic beauty retailer
kicks.seLast updated
In short: KICKS launched a new wellness category, opened major statement stores in Stockholm, and reported growth in e-commerce and own-brand sales.
The store is 550 square meters and offers wellness and Chanel Beauty, with interactive experiences.
The store of about 500 square meters opens in Mall of Scandinavia in October. More larger stores are planned in Malmö, Helsinki and Norway.
KICKS Club is the only loyalty program with positive NPS in retail. They continuously develop the program for relevance and value.
The premiere attracted hundreds of visitors with activities and exclusive offers. The store introduces Bubble, the first physical KICKS store with the brand. CEO Carola Lundell expresses joy over the interest.
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