Funnel introduces Digital Measurement
It combines MTA, MMM, and AI to reveal full marketing impact beyond last-click attribution. Addresses flawed models used by 45-78% of marketers.
Latest Funnel News & Updates
See the latest news and media coverage for Funnel. We track all announcements, press releases, and industry mentions in real time, all in one place.
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Latest news about Funnel
In short: Funnel reached $50M in revenue, secured $80M in funding, and scaled its agentic AI CRM across several major multifamily portfolios.
Company announcements
Funnel launches Walmart Connect integration
It unifies retail media data across the marketing mix for centralized performance, attribution, and optimization. Retail media exceeds $70B in the U.S.
Funnel ranks on FT1000 list
It jumps 206 spots to 446th, marking sixth consecutive year. Funnel thanks team, customers, and partners.
Funnel wins 100-Watt Award in B2B category
Funnel and NORD DDB Stockholm receive the award for their Make Data Dance campaign, which proves real impact. They thank the teams involved.
Media coverage
Historic shift for Funnel – heading toward black figures: “A huge step for us”
After 12 years and just over 1.7 billion kronor in accumulated losses, it is now time for SaaS company Funnel to show black figures. “We have just...”
Funnel launches Digital Measurement, a new category of MMM software to reconcile competing measurement methodologies
The platform is a framework for calibrating between marketing mix modeling, multi-touch attribution and ad platform data. Modern marketing measurement is shifting beyond fragmented attribution...
Funnel Builder WordPress plugin bug exploited to steal credit cards
A critical vulnerability in the Funnel Builder plugin for WordPress is being actively exploited to inject malicious JavaScript snippets into WooCommerce checkout pages. Funnel Builder...
Brenda Tracy lawsuit claims Ishbia's corporate lawyer helped funnel confidential Tucker records
Brenda Tracy, a sexual assault survivor and national advocate whose allegations against former Michigan State football coach Mel Tucker sparked a high-profile Title IX...
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