Bell & Holmes recaps key themes from SuperReturn Berlin 2026
AI has moved from curiosity to execution, primary research is more valued, and deals still happen over coffee.
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International primary research firm
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In short: Bell & Holmes emphasized the critical role of primary B2B research and AI integration in modern commercial due diligence.
AI has moved from curiosity to execution, primary research is more valued, and deals still happen over coffee.
They outline three common failure modes in commercial due diligence and suggest a better approach.
They run primary buyer interviews and an assumption ledger to validate competitor sets, substitution maps, and addressable demand within compressed 48–72 hour diligence windows.
Primary B2B research reveals customer, revenue-quality, and competitive risks, and recommends agency criteria and rapid CDD timelines.
Detailed price information for BCE Inc (BCE-N) from The Globe and Mail including charting and trades.
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