Archive introduces Deep Research for social video insights
It watches videos, reads captions, analyzes comments to generate brand sentiment and competitor reports.
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AI-powered social listening and creator discovery platform
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In short: Archive improved its influencer marketing platform through new AI-powered analysis tools, CRM integrations, and a $12M total funding round.
It watches videos, reads captions, analyzes comments to generate brand sentiment and competitor reports.
The tool provides read-only structured access to workspace data via natural language, enabling AI clients to query Archive directly.
The update includes a resync button for instant metric refresh and visible last sync timestamps, with auto-refresh within five minutes.
They automate influencer marketing tasks like outreach, reporting, compliance, and briefs. Claude subscription required.
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