Latest Swarovski News & Updates

See the latest news and media coverage for Swarovski. We track all announcements, press releases, and industry mentions in real time, all in one place.

Swarovski

Crystal jewelry, watches, accessories, and home decorations brand

swarovski.com

Headquarters: Männedorf, Switzerland
Company type: Private company
Number of employees: 11,000+
Industry: Apparel & Accessories Retailers

Last updated August 13

Latest news about Swarovski

In short: Swarovski reported strong 2025 results, India growth, retail expansion, sustainability milestones, and major collaborations.

Company announcements

August 13 Swarovski

Swarovski reports strong first-half 2026 results

The company credits jewelry growth and its Pop Luxury positioning, with CEO Alexis Nasard highlighting the LUXignite strategy's success since the 2022 turnaround.

March 18 Swarovski

Swarovski announces FY2025 results

It achieves +6% organic growth to €1,969 million revenue and +12% EBITDA. CEO Nasard praises brand strength and team passion.

October 23, 2025 Swarovski

Swarovski and Erewhon announce Lemon 130 juice and tote

The collaboration marks 130 Years of Joy and the Masters of Light exhibition, with Lemon 130 and limited-edition tote available at the exhibition and selected Swarovski and Erewhon locations.

October 17, 2025 Swarovski

Swarovski partners with Blinded by Delight for Berlin show

The collaboration showcases over 4.5 million crystals across 100 outfits, blending haute couture with pop culture at Friedrichstadt-Palast Berlin.

Media coverage

August 13 Realtid

Diamond prices are plummeting and women are buying their own jewelry.

Laboratory-grown diamonds are becoming increasingly common, which means women are buying jewelry for themselves to a greater extent, according to Swarovski's CEO.

August 13 ORF Tirol

Swarovski: Sales increase in crystal business

Detailed sales figures would only be available again with the balance sheet for the full fiscal year, the company said to APA. In any case, in the first half of the year, the...

August 12 GuruFocus

Swarovski CEO Highlights Rise of Lab-Grown Diamonds

On August 13, 2026, Swarovski's CEO highlighted a notable shift in the jewelry market towards lab-grown diamonds, which are becoming increasingly popular...

June 29 TheStreet

2 major jewelry brands close hundreds of stores in key market

Recent data by Grand View Research reveals that when Americans buy jewelry they aren’t looking for cheap plating, they are heavily investing in diamonds and...

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