Latest Subsets News & Updates

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Subsets

AI retention automation platform for consumer subscriptions

subsets.com
Headquarters
Copenhagen, Denmark, Denmark
Founded year
2023
Company type
Private company
Number of employees
10–50

Latest news about Subsets

Company announcements

  • Subsets

    Subsets warns of AI engagement illusion in retention programs

    AI boosts engagement metrics but fails to improve renewal intent. Predictive AI analyzing cohorts enhances retention through targeted experiments.

  • Subsets

    Subsets analyzes lifecycle experimentation trends in 2025

    AI enables continuous testing for retention gains. High-performing teams measure KPIs across activation, engagement, monetization, reactivation stages. Subsets provides experimentation dashboard.

  • Subsets

    Subsets manages over 20 million subscriptions

    Subsets launched over 100 retention experiments and created 200 behavioral audiences this year. They hosted a Retention Roundtable sharing insights on onboarding and behavioral triggers.

  • Subsets

    Subsets joins AI Launchpad programme

    The programme, by FT Strategies and Google News Initiative, empowers publishers' AI journey. Subsets anticipates collaborating with publishers.

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