Latest Rolex News & Updates

See the latest news and media coverage for Rolex. We track all announcements, press releases, and industry mentions in real time, all in one place.

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Rolex

Swiss luxury watchmaker

rolex.com
Headquarters
Genève, Switzerland
Company type
Private company
Number of employees
10,000+

Last updated

Latest news about Rolex

In short: Rolex marked the 100th anniversary of the Oyster case with new releases while raising prices for gold models and adjusting its product lineup.

Company announcements

Rolex

Rolex introduces new watches

They set benchmarks in materials science, dial-making, and performance, shaping watchmaking's future.

Rolex

Rolex announces five new Laureates

The 2026 Rolex Awards Laureates from Indonesia, Nigeria, Peru, China, and the US advance the Perpetual Planet Initiative on its 50th anniversary.

Rolex

Rolex releases new watches.

The creations redefine expectations in watchmaking with peak innovation, efficiency, and durability. They open new avenues for exploration. Discover more on rolex.com/Novelties.

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Media coverage

Montres de Luxe

Rolex: towards a new price increase on June 1, 2026?

While Rolex has already made price adjustments since the beginning of 2026, new rumors suggest a possible additional increase in...

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