Latest Reselo News & Updates

See the latest news and media coverage for Reselo. We track all announcements, press releases, and industry mentions in real time, all in one place.

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Reselo

Birch bark-based sustainable rubber producer

reselo.se
Headquarters
Stockholm, Sweden
Founded year
2021
Company type
Private company
Number of employees
10–50

Last updated

Latest news about Reselo

In short: Reselo commercialized its fossil-free birch bark rubber through major partnerships with Nokian Tyres, Skråmträsk, and Scania.

Company announcements

Reselo

Reselo launches Outsole Program

It enables footwear brands to integrate fossil-free Reselo Rubber from birch bark via streamlined supply chain and manufacturing partners. Offers Casual and Performance options.

Reselo

Reselo launches birch bark biogum with Nokian

The collaboration results in the concept tire Betula with 93% renewable material from birch bark. The material improves sustainability and performance. Published January 26, 2026.

Reselo

Nokian Tyres launches Betula concept tire

It features Reselo's renewable birch bark material in the tread, achieving 93% renewable/recycled content. The tire shows promising performance in tests. Partnership with Reselo advances sustainability goals.

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Media coverage

Dagens industri

They will make the tire giant greener - with the help of bark

Reselo makes rubber from birch bark. Now the KTH startup will collaborate with Finnish Nokian Tyres to develop the next generation of environmentally friendly tires. At the same time, they have collaborations on...

Dagens industri

They make rubber from bark - initiate collaboration with Polestar and Volvo

A rubber that neither requires oil nor clears rainforest land. Impossible? Not for the startup company Reselo which makes rubber from birch bark. Now they will explore applications within...

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