Latest Reselo News & Updates

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Reselo

Birch bark-based sustainable rubber producer

Latest news about Reselo

March 30 Reselo

Reselo launches Outsole Program

It enables footwear brands to integrate fossil-free Reselo Rubber from birch bark via streamlined supply chain and manufacturing partners. Offers Casual and Performance options.
February 26 Reselo

Reselo's CTO receives first commercial shoes with Reselo Rubber

Thomas Baumgarten shares his feelings upon receiving them. It marks a remarkable journey.
January 26 Reselo

Reselo launches birch bark biogum with Nokian

The collaboration results in the concept tire Betula with 93% renewable material from birch bark. The material improves sustainability and performance. Published January 26, 2026.
January 22 Reselo

Nokian Tyres launches Betula concept tire

It features Reselo's renewable birch bark material in the tread, achieving 93% renewable/recycled content. The tire shows promising performance in tests. Partnership with Reselo advances sustainability goals.

February 2 Autosphere

Nokian Tyres’ Betula Concept Tire Features Raw Material Made From Residue Birch Bark

Nokian Tyres launches the Nokian Tyres Betula concept tire containing groundbreaking raw material made from birch bark. The renewable material by Swedish company Reselo utilizes...
January 22 Ny Teknik

Nokian Tyres launches tires with Swedish birch rubber - "Our material is unique"

The Finnish tire giant Nokian Tyres launches a concept tire with rubber based on birch bark from the Swedish startup Reselo.
5 September 2024 Dagens industri

They will make the tire giant greener - with the help of bark

Reselo makes rubber from birch bark. Now the KTH startup will collaborate with Finnish Nokian Tyres to develop the next generation of environmentally friendly tires. At the same time, they have collaborations on...
23 December 2023 Dagens industri

They make rubber from bark - initiate collaboration with Polestar and Volvo

A rubber that neither requires oil nor clears rainforest land. Impossible? Not for the startup company Reselo which makes rubber from birch bark. Now they will explore applications within...

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