Nothing F!shy is available in 446 stores in Sweden
The products are in the vegetarian freezer and increasingly in the fish freezer, listed at Coop and ICA.
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Plant-based seafood substitute brand
nothingfishy.seLast updated
The products are in the vegetarian freezer and increasingly in the fish freezer, listed at Coop and ICA.
The salmon is fried in Eleplants butter, served with Magnihills pea pancakes and topped with Yamays ponzu and goma. An example of collaborations with good raw materials.
The company has increased turnover tenfold, won a prize and launches plant-based salmon and tuna in 2026. They create climate-smart fish alternatives.
They have been awarded gold in the New Sustainable Product category at the European Sustainability Summit in Amsterdam for their plant-based fillet product.
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