Latest IQBAR News & Updates

See the latest news and media coverage for IQBAR. We track all announcements, press releases, and industry mentions in real time, all in one place.

IQBAR

Maker of plant protein bars, hydration mixes, and mushroom coffee

eatiqbar.com

Headquarters: Boston, United States
Founded year: 2017
Company type: Private company
Number of employees: 2–25
Industry: Food Processing

Last updated Today

Latest news about IQBAR

In short: IQBAR expanded its retail presence, launched new products like PB&J Bites, and partnered with Chef Thomas Keller for new flavor releases.

Company announcements

September 9 IQBAR

IQBAR and Signos test blood sugar impact

CGM data from 18 tests shows IQBAR raises glucose by only 4.83 mg/dL on average with minimal spikes across flavors like Chocolate Sea Salt.

June 25 IQBAR

IQBAR explains what makes mushroom coffee effective for focus and energy

The article covers lion's mane, Magtein, and how IQJOE combines them with caffeine for jitter-free energy.

June 3 IQBAR

IQBAR adds brain nutrients to protein bar

The bar includes Lion's Mane, MCTs, Magnesium, Flavonoids, and Vitamin E alongside 12g plant protein and prebiotic fiber.

28 May 2025 IQBAR

IQBAR announces partnership with Chef Thomas Keller

Introduces Salted Caramel Chip IQBAR and Yuzu Mango IQMIX. Ten percent of sales benefits Ment’or. Available online and on Amazon.

Media coverage

August 19 Yahoo

20 Target Food Finds That Will Save You During Back-To-School Season

My back-to-school survival kit? Mostly snacks, honestly.

May 7 Forbes

How IQBAR Accidentally Rode The Keto Wave Into Costco

Will Nitze designed IQBAR for brain health, not weight loss. Then America got obsessed with keto, and his bar was one of only three compliant...

March 18 Morningstar

IQBAR Expands Its Functional Portfolio and Launches PB&J Protein Bites Nationwide at Sam's Club

BOSTON, March 18, 2026 /PRNewswire/ -- IQBAR, the brand dedicated to fueling the brain and body with clean and functional ingredients, is expanding its portfolio...

27 May 2025 Yahoo Finance

IQBAR Announces Its First-Ever Partnership With Michelin-Starred Chef Thomas Keller

The partnership, which grew out of Chef Keller's organic use of IQBAR products, combines the brand's commitment to exceptional clean ingredients and nutrition with Keller's...

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