Latest Adtraction News & Updates

See the latest news and media coverage for Adtraction. We track all announcements, press releases, and industry mentions in real time, all in one place.

Company icon
Adtraction

Partner marketing technology company

adtraction.com
Headquarters
Stockholm, Sweden
Founded year
2008
Company type
Public company
Number of employees
125–200

Latest news about Adtraction

Company announcements

  • Adtraction

    Adtraction publishes Q1 report showing growth

    Revenue increases 11.5%, EBITA grows 27.8%. CEO highlights profitable partner marketing. Presentation at 11:00.

  • Adtraction

    Adtraction releases incrementality study on partner marketing

    The study analyzes 10 million transactions, revealing 26% higher average order value versus other digital channels. Electronics sees 40% uplift. CEO Simon Gustafson highlights its value for growth.

  • Adtraction

    Adtraction publishes Q4 report showing growth

    EBITA increased 18.2% in Q4 and 6.3% in 2025. Board proposes 10% dividend increase to SEK 2.20 per share.

  • Adtraction

    Adtraction launches Fair tracking

    It addresses consent gaps in partner marketing using probabilistic models for fair compensation despite tracking limitations. CEO Simon Gustafson emphasizes privacy compliance and ecosystem sustainability.

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Media coverage

  • Morningstar

    Adtraction Group AB Q59

    Morningstar Quantitative Ratings for Stocks are generated using an algorithm that compares companies that are not under analyst coverage to peer companies that do receive...

  • Yahoo Finance

    Adtraction Group AB (Q59.SG)

    As of 2:18:20 p.m. GMT+2. Market Open.

  • Affärsvärlden

    Pareto upgrades Adtraction to buy - the valuation does not reflect the growth

    By signing up for the free subscription Affärsvärlden Free, you get a selection of all our material, as well as a daily newsletter with the latest news.

  • Yahoo Finance

    Adtraction Group AB (ADTR.ST)

    Interactive Chart for Adtraction Group AB (ADTR.ST), analyze all the data with a huge range of indicators.

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