Action opens its 250th store in Italy
The new location in Bari marks five years of growth, featuring three distribution centers and over 6,000 colleagues across the country.
Latest Action News & Updates
See the latest news and media coverage for Action. We track all announcements, press releases, and industry mentions in real time, all in one place.
Non-food discounter
company.action.com- Headquarters
- Zwaagdijk-Oost, Netherlands
- Founded year
- 1993
- Company type
- Private company
- Number of employees
- 26,000+
- Industry
- Discount Stores
Last updated
Latest news about Action
In short: Action reported record 2025 results and announced US expansion despite growth slowdown concerns.
Company announcements
Action reports strong sales growth and expansion
It entered Croatia, opened distribution centers in Italy and Poland, and launched a winning sun cream brand.
Action opens second permanent distribution center in Italy
The 66873 sq meter DC in Ferentino will supply up to 270 stores and create 400 jobs.
Action net sales increased 14% to €4 billion in Q1
Like-for-like sales grew 3.6% and customer numbers rose 12.4% to 22.2 million weekly. 33 stores added.
Media coverage
Recall action at Action: There is a risk of burns with barbecue items
If you have this barbecue item at home, you should act quickly. And Action is also currently recalling a modeling clay!
Action books 14 percent revenue growth thanks to new stores
Action achieved revenue of 8.3 billion euros in the first half of the year (+14 percent). The growth is mainly due to the opening of...
OpenAI preparing ’legal action’ against Apple over Siri partnership: report
Apple and OpenAI inked a deal to integrate ChatGPT with Siri as part of iOS 18 in 2024. According to...
Action's growth pace slows sharply, parent company's stock plummets
The share of major shareholder 3i Group lost 20% on the London Stock Exchange on Thursday, when it became clear that Action's years of megagrowth now after all...
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