Latest Nelly Group News & Updates

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Nelly Group (Nelly)

Nordic fashion and beauty retailer for young women and men

nellygroup.com
Headquarters
Borås, Sweden
Company type
Public company
Number of employees
50–300

Last updated

Latest news about Nelly Group (Nelly)

In short: Nelly achieved strong 2025 growth but faced a 2026 downturn, alongside news of its CEO's departure and physical retail expansion.

Company announcements

Nelly

Nelly presents Q1 2026 Interim Report

Net revenue decreases 1.8% to SEK 243.3 million. Gross margin rises to 55.3%, but operating profit falls to SEK 8.0 million. CEO reaffirms strategy.

Nelly

Nelly opens flagship store in Gothenburg

The store arrives on Fredsgatan. They eagerly await visitors.

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Media coverage

Barron's

Nelly Group AB

Nelly Group AB is an online fashion brand among young women in the Nordic regions, which provides e-commerce business services. It operates through the Nelly...

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